Welcome to Episode #24 of the Media Pro Spotlight podcast. Today’s guest is Lesley Jane Seymour, a new media entrepreneur who formerly was editor-in-chief at More magazine, a leading lifestyle magazine for women over 40. Lesley is known for having extraordinary vision, taking risks and changing history. In this lively conversation, Lesley describes the decline of print publishing and the rise of a new, more meaningful use of digital media for engaging audiences.
Listen to the Audio
Some of the key takeaways from Lesley are:
- How she, in just a few years, went from recent college graduate to senior editor at Vogue
- How times have changed since the glory days when writers were paid well for their work
- How women over the age of 50 are marginalized by society, and how she proposes to change all that
- How she’s creating a new model for digital communication by building communities
Read the Transcript
You can download a complete, word-for-word transcript of this episode here:
Links & Resources
Lesley’s new platform for women: www.coveyclub.com
About Dana Dobson
Dana Dobson, CEO of Dana Dobson Public Relations, works with leaders and brands who want to do a better job of telling their stories to the media . A PR consultant, author, workshop leader and speaker, Dana has guided hundreds of clients to create influential market presence through compelling content strategy, public speaking, podcasts and more. She is the creator of the PR Breakthrough Publicity workshop series, an online training program that teaches participants how to work with the media, build brand and launch successful publicity campaigns, and she hosts the Media Pro Spotlight podcast, featuring interviews with top media talent. Dana speaks frequently on building market presence for executive and subject matter experts, demystifying media relations and how to write effectively. Contact her at 302-456-1200 or email@example.com.
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