Welcome to Episode #14 of the Media Pro Spotlight podcast. In this episode, Luke Broadwater, who writes about city hall and politics for The Baltimore Sun, describes what it’s like to post multiple stories per day in a 24-hour news cycle. After his first interview with famed football player Johnny Unitas at the age of nine, Luke has won several awards in journalism, and he tells us about some of the award-winning stories.
Listen to the Audio
Some of the key takeaways from Luke are:
- How he got his first big break in journalism at the age of nine
- The investigative stories that won him awards
- Why pitches work better when the journalist knows and trusts you
- How using Twitter aids him in the reporting process
Read the Transcript
You can download a complete, word-for-word transcript of this episode here:
Links & Resources
About Dana Dobson
Dana Dobson is CEO of Dana Dobson Public Relations, a boutique PR firm that helps businesses with creative publicity campaigns and business building content strategies. She is an award-winning B-2-B business writer, specializing in producing compelling, persuasive content for businesses in the services sector. She is the creator of the PR Breakthrough Publicity workshop series, an online training program that teaches you how to launch your own successful publicity campaigns, and she is also the host of the Media Pro Spotlight podcast, featuring interviews with top media talent. Dana speaks frequently on building market presence for executive and subject matter experts, demystifying media relations and how to write effectively.
Who Would You Like Us to Interview?
Is there a member of the media you’d like to know more about? Perhaps someone you’ve been trying to contact but have been unsuccessful, or someone whose work you admire? Are there any particular questions you’d like us to ask media professionals during the interview? I’d love to hear from you.
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See you next time!