Welcome to Episode #12 of the Media Pro Spotlight podcast. In this episode, Ken Grant, a former journalist who has been affectionately nicknamed by his peers “The Godfather of Social Media in Delaware,” tells us about his years in the radio and print industries, what it’s like behind the scenes at a political convention, and his approach to building solid relationships with journalists.
Listen to the Audio
Some of the key takeaways from Ken are:
- How radio and print media have changed over the years
- An exploration of the “immediacy factor”
- Why he couldn’t use “Kenny G” as his on-air radio name
- Why more businesses need to step forward to tell their stories
- The kinds of stories that may appear about the presidential candidates in the months to come
Read the Transcript
You can download a complete, word-for-word transcript of this episode here:
Links & Resources
Sites to learn what’s going on In Wilmington, Delaware:
About Dana Dobson
Dana Dobson is CEO of Dana Dobson Public Relations, a boutique PR firm that helps businesses with creative publicity campaigns and business building content strategies. She is an award-winning B-2-B business writer, specializing in producing compelling, persuasive content for businesses in the services sector. She is the creator of the PR Breakthrough Publicity workshop series, an online training program that teaches you how to launch your own successful publicity campaigns, and she is also the host of the Media Pro Spotlight podcast, featuring interviews with top media talent. Dana speaks frequently on building market presence for executive and subject matter experts, demystifying media relations and how to write effectively.
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See you next time!