by Dana Dobson | Jan 7, 2019 | Blog, Business, Marketing, Personal Brand, Uncategorized
Traditional marketing words have changed dramatically in the age of the internet, but not the concepts. The trendy term, “personal brand,” has largely replaced the word, “reputation.” It pertains to the importance and focus of individuals...
by Dana Dobson | Oct 25, 2018 | Blog, Business, Personal Brand
“Business Etiquette” is defined as the polite conduct expected among peers, colleagues and others as a means of creating and maintaining harmonious co-existence in the professional world. It’s about the expectations for business behavior we hold as a...
by Dana Dobson | Apr 26, 2018 | Blog, Business, Speaking, TEDx Speaking
How many times have you rehearsed a speech by mumbling the words to yourself while flossing your teeth in front of the bathroom mirror? There are many important steps when preparing for and delivering a good speech, whether you’re giving a 12-minute TEDx talk or a...
by Dana Dobson | Apr 19, 2018 | Blog, Business, Content, Entrepreneurs, Marketing, Public Relations, Small Business, Social Media
Has your appeal to large audiences been trailing off lately? Are you getting fewer and fewer “likes” or “shares” on your content — none, maybe? Ugh. We all struggle with it. We can blame changing algorithms, insufficient SEO, and the ever...
by Dana Dobson | Apr 4, 2018 | Blog, Business, Entrepreneurs, Motivational
This might be another dumb human story. It’s certainly something we all have in common. Maybe it’s even hard-wired into our DNA. The problem is, it can cut us off at the knees without our ever knowing it. It’s called, “We Don’t Know What...
by Dana Dobson | Mar 15, 2018 | Business, Entrepreneurs, Marketing, Motivational, Productivity, Small Business, Speaking
Harry S. Truman said that, “imperfect action is better than perfect inaction.” Most likely, he said this because he noticed that most people won’t try to do anything they think they can’t do perfectly on the first try. It’s also called...
